Terms of Service

Last updated: May 29, 2026

These Terms of Service ("Terms") are a legally binding agreement between you ("Customer", "you", or "your") and Ado, Inc. d.b.a. Bamboo ("Bamboo", "we", "us", or "our"), a Delaware corporation, governing your access to and use of the Bamboo platform and services (the "Services").

Bamboo is operational infrastructure that helps you build, govern, and run AI-assisted work inside your existing stack. These Terms are organized around that model: what the Services are (Part 1), who is responsible for what (Part 2), how data is handled (Part 3), how third-party systems fit in (Part 4), and the commercial and legal mechanics (Part 5).

1. Service Model

1.1 Acceptance of Terms

You accept these Terms by clicking "I agree" (or a similar affirmation) when you create an account or first access the Services, or by accessing or using the Services. If you are using the Services on behalf of an organization, you represent and warrant that you have authority to bind that organization to these Terms. If you do not agree, do not access or use the Services.

Order of precedence. If you have entered into a separate written agreement with Bamboo (such as a Master Services Agreement or signed order form), that agreement governs your use of the Services and controls over these Terms to the extent of any conflict.

1.2 What Bamboo Is

Bamboo is operational infrastructure for building, governing, and running AI-assisted work. The Services help you configure, operate, and improve workflows and agents that make use of third-party AI systems and the platforms, data sources, and tools you connect. Bamboo provides the technology you use to do this; you direct and operate the workflows and agents you build. The Services include, but are not limited to:

A versioned context and knowledge layer for your agents
A connector gateway to third-party data sources and tools
Agent evaluation and health scoring
Scheduled or triggered routines
Campaign performance monitoring, analytics, and reporting

1.3 What Bamboo Is Not

Bamboo's role is to help you configure, operate, and improve workflows and agents that make use of third-party AI systems and Connected Platforms. Bamboo is not the provider of the underlying foundation models or third-party platforms used by such workflows or agents, and your use of those systems and platforms remains subject to the applicable provider terms and policies.

1.4 Definitions

"Agent" means a configured assistant you build using the Services, comprising an identity, connected tools and data sources, context and knowledge, skills, and routines.
"Routine" means a scheduled or triggered task you configure for an Agent to perform.
"Automatic Approval" means any setting you enable that allows an Agent or Routine to take actions without a separate, per-action approval.
"Connected Platform" means a third-party platform, data source, or tool you connect to the Services, including services you authenticate with your own credentials.
"Underlying Provider" means a third-party provider whose systems help deliver the Services, including foundation model providers, cloud infrastructure, and APIs.
"Customer Data" means all data you provide to or through the Services, including marketing and advertising data, agent context and knowledge, and other business information.
"Output" means content or results generated by your workflows or Agents through the Services.

2. Roles and Responsibilities

2.1 Customer Operation Principle

You direct and operate the workflows, agents, routines, approvals, connected accounts, data sources, permissions, and business decisions embodied in your use of the Services. Bamboo provides the technology you use to configure and operate those systems, but does not independently determine the objectives, approvals, permissions, instructions, connected accounts, or business decisions. Bamboo remains responsible for operating the Services in accordance with these Terms, as described in Section 2.3.

In plain terms: you are the operator. You decide what your agents do and approve the changes they make; Bamboo provides the tooling you use to do so.

2.2 Customer Responsibilities

You are responsible for:

Providing accurate and complete information during registration and use of the Services
Maintaining the confidentiality and security of your account credentials
All activities that occur under your account
Building and configuring your agents, including the data sources, tools, context, knowledge, skills, and routines you provide to them
Reviewing and approving changes to your agents and the actions they propose before those changes or actions take effect
All actions taken by agents you build or activate, including changes to connected systems and advertising spend
Complying with all applicable laws, regulations, and third-party platform policies, and with our Acceptable Use Policy
Ensuring your advertising content complies with applicable platform policies
Monitoring your advertising spend and campaign performance

Where you enable a Routine or Automatic Approval, you authorize in advance the actions taken under that configuration, and you remain responsible for those actions as if you had approved each one individually.

2.3 Bamboo's Responsibilities

Bamboo is responsible for operating the Services responsibly. This means we will use commercially reasonable efforts to:

Maintain authentication, access controls, and permissioning
Encrypt Customer Data in transit and at rest
Operate the connectors and infrastructure we provide
Handle, store, and delete Customer Data in accordance with these Terms and the Data Processing Agreement
Maintain the isolation and security of sandboxed execution environments
Maintain operational logs and audit capabilities appropriate to the Services
Maintain the availability and security of the Services

These commitments are obligations to use commercially reasonable efforts; they are subject to, and do not constitute warranties beyond, the disclaimers and limitations in Part 5.

2.4 Account Registration and Access

You must create an account to use the Services. You agree to provide accurate, current, and complete information and to keep it updated. We may suspend or terminate accounts that violate these Terms or that we reasonably believe pose a security risk.

2.5 Acceptable Use

Your use of the Services is subject to our Acceptable Use Policy, which is incorporated into these Terms by reference. We may suspend or terminate access for violations of that policy.

3. Data and Processing

3.1 Ownership of Customer Data

You retain all rights, title, and interest in and to all Customer Data. Except as necessary to provide the Services, Bamboo does not acquire any rights to Customer Data.

3.2 Ownership of Outputs

As between you and Bamboo, you own the Outputs generated by your workflows and Agents through the Services, subject to (a) the rights of any third party or Underlying Provider in content they supply, and (b) the terms of any Connected Platform or AI provider involved in generating the Output. Bamboo claims no ownership of your Outputs.

3.3 Processing Roles

To the extent Customer Data includes personal data subject to applicable data protection laws and Bamboo processes it on your behalf, you act as the data controller and Bamboo acts as the data processor. We process Customer Data solely as instructed by you and in accordance with these Terms and our Data Processing Agreement ("DPA"), which forms part of these Terms and which you accept by using the Services.

3.4 No Model Training on Customer Data

Bamboo does not use Customer Data to train generalized machine learning models or foundation models, and does not use Customer Data to train, develop, or improve any AI system for the benefit of other customers. Customer Data is processed solely for the purpose of providing the Services to you.

This does not restrict Bamboo from using your Customer Data to improve the configuration, skills, and context of the agents operating within your own organization — for example, by learning from corrections you make to agent output. Such improvements are scoped to your organization, are not used to train generalized or foundation models, and are not shared across customers. You may opt out of this organization-scoped improvement by contacting data-requests@withbamboo.com.

3.5 Feedback

If you provide feedback, suggestions, or ideas about the Services ("Feedback"), you grant Bamboo a perpetual, irrevocable, worldwide, royalty-free license to use, incorporate, and otherwise exploit the Feedback without restriction or obligation to you.

3.6 Data Retention and Deletion

Bamboo stores Customer Data to provide historical analysis, reporting, and the ongoing operation of your agents. You may request deletion at any time through withbamboo.com/legal/data-deletion. Upon receipt of a verified deletion request, Customer Data will be permanently deleted within thirty (30) days, except for data that must be retained for legal, regulatory, or compliance purposes.

4. Third-Party Systems

4.1 Connected Platforms

The Services let you connect Connected Platforms, including services you authenticate using your own credentials (such as OAuth tokens or API keys) and third-party servers or connectors you choose to add. Examples include advertising platforms (such as Google Ads, Meta, TikTok, and LinkedIn), analytics and marketing tools, and communication services. You are responsible for your use of each Connected Platform and for your compliance with its terms. Connected Platforms you authenticate with your own credentials are not Bamboo subprocessors.

4.2 Underlying Providers

Some features rely on Underlying Providers — including foundation model providers, cloud infrastructure, and third-party APIs — that Bamboo or a Connected Platform may access to deliver the Services. Bamboo is not the provider of these systems.

4.3 AI Features and Provider Accounts

Certain features of the Services may rely on third-party AI providers or Connected Platforms. Depending on the feature, you may use provider accounts, credentials, or licenses supplied by you, by Bamboo, or by a Connected Platform. You remain responsible for complying with the terms governing any accounts, credentials, or licenses you choose to connect or use.

4.4 Ecosystem Boundaries

Bamboo is not responsible for the availability, policies, outputs, changes, restrictions, pricing, suspension, or behavior of third-party systems, including Connected Platforms and Underlying Providers. Your use of those systems is governed by your agreements with their respective providers.

4.5 Subprocessors

To provide the Services, Bamboo uses third-party infrastructure providers and other Subprocessors. The current list is available at withbamboo.com/legal/subprocessors and is incorporated into these Terms by reference. We will provide at least thirty (30) days' notice before engaging a new Subprocessor, as described in the DPA. The use of Subprocessors does not relieve Bamboo of its obligations under these Terms.

5. Commercial and Legal Terms

5.1 Fees and Billing

Payment terms, including pricing and billing cycles, are specified during registration or in a separate order form. You agree to pay all fees and charges incurred by your account in accordance with the applicable payment terms. We may modify our pricing with thirty (30) days' prior written notice.

5.2 Intellectual Property

The Services, including all software, features, functionality, designs, and documentation, are and shall remain the exclusive property of Bamboo and its licensors, and are protected by copyright, trademark, patent, trade secret, and other intellectual property laws. These Terms do not grant you any rights to use Bamboo's trademarks, logos, or brand features without prior written consent.

5.3 Command-Line Tools and Local Software

Bamboo may make downloadable software available, including command-line tools (the "CLI"). Subject to your compliance with these Terms, Bamboo grants you a limited, non-exclusive, non-transferable, non-sublicensable, and revocable license to use such software solely to access and use the Services. You may not copy, modify, distribute, sell, or reverse engineer the software except to the extent this restriction is prohibited by applicable law. Downloadable software may read from and write to files and directories you designate on your own systems; you are responsible for those systems and for any data the software accesses, creates, or modifies locally at your direction.

5.4 Disclaimer of Warranties

THE SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, OR STATUTORY. BAMBOO EXPRESSLY DISCLAIMS ALL WARRANTIES, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT.

Bamboo does not warrant the outputs or results of workflows or agents, which depend on your configuration, your instructions, and the third-party systems they use. Bamboo does not warrant that the Services will be uninterrupted, secure, or error-free, or that any defects will be corrected.

5.5 Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL BAMBOO, ITS AFFILIATES, DIRECTORS, EMPLOYEES, AGENTS, OR LICENSORS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO LOSS OF PROFITS, DATA, USE, GOODWILL, OR OTHER INTANGIBLE LOSSES, ARISING OUT OF OR RELATED TO YOUR ACCESS TO OR USE OF (OR INABILITY TO ACCESS OR USE) THE SERVICES, ANY CONDUCT OR CONTENT OF ANY THIRD PARTY, OR ANY CONTENT OBTAINED FROM THE SERVICES.

Without limiting the foregoing, Bamboo is not liable for actions taken by agents you configure, authorize, or operate — including under Routines or Automatic Approval — or for resulting advertising spend or changes to connected systems; nor for the availability, outputs, or behavior of Connected Platforms or Underlying Providers.

IN NO EVENT SHALL BAMBOO'S TOTAL LIABILITY TO YOU FOR ALL CLAIMS ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICES EXCEED THE AMOUNTS PAID BY YOU TO BAMBOO DURING THE TWELVE (12) MONTHS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE CLAIM, OR ONE HUNDRED DOLLARS ($100), WHICHEVER IS GREATER.

The exclusions and limitations in this Section do not apply to: (a) your payment obligations; (b) your indemnification obligations under Section 5.6; (c) your breach of the license restrictions in Section 5.3 or the Acceptable Use Policy; or (d) liability that cannot be excluded or limited under applicable law.

5.6 Indemnification

You agree to indemnify, defend, and hold harmless Bamboo and its officers, directors, employees, agents, and affiliates from and against any and all claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys' fees) arising out of or related to your use of the Services, your violation of these Terms or the Acceptable Use Policy, your violation of any rights of a third party, or your Customer Data.

5.7 Term and Termination

We may suspend or terminate your access to the Services immediately, without prior notice or liability, if you breach any provision of these Terms, if we are required to do so by law, or if we discontinue the Services. Upon termination, your right to use the Services will immediately cease. You may export your data and request deletion as described in the DPA and our Data Deletion Policy.

5.8 Dispute Resolution and Arbitration

PLEASE READ THIS SECTION CAREFULLY. IT AFFECTS YOUR LEGAL RIGHTS, INCLUDING YOUR RIGHT TO FILE A LAWSUIT IN COURT.

You and Bamboo agree that any dispute, claim, or controversy arising out of or relating to these Terms or the Services (collectively, "Disputes") will be resolved exclusively through final and binding arbitration, rather than in court, except that either party may bring individual claims in small claims court if the claims qualify. The arbitration will be administered by the American Arbitration Association ("AAA") under its Commercial Arbitration Rules, and will be conducted in Wilmington, Delaware, unless you and Bamboo agree otherwise. Judgment on the arbitration award may be entered in any court having jurisdiction.

YOU AND BAMBOO AGREE THAT EACH MAY BRING CLAIMS AGAINST THE OTHER ONLY IN YOUR OR ITS INDIVIDUAL CAPACITY, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS OR REPRESENTATIVE PROCEEDING. YOU AND BAMBOO WAIVE ANY CONSTITUTIONAL AND STATUTORY RIGHTS TO SUE IN COURT AND TO HAVE A TRIAL IN FRONT OF A JUDGE OR A JURY.

Notwithstanding the foregoing, either party may seek injunctive or other equitable relief in any court of competent jurisdiction to protect its intellectual property rights or Confidential Information.

5.9 Governing Law

These Terms and any Disputes shall be governed by and construed in accordance with the laws of the State of Delaware, without regard to its conflict of law provisions.

5.10 Changes to These Terms

We may modify these Terms at any time. If we make material changes, we will provide at least thirty (30) days' notice and will obtain your affirmative acceptance of the revised Terms before they apply to you, where required by applicable law. For non-material changes, your continued use of the Services after the effective date constitutes acceptance.

5.11 General

Assignment. You may not assign or transfer these Terms, in whole or in part, without our prior written consent. Bamboo may assign these Terms in connection with a merger, acquisition, reorganization, or sale of assets. Subject to the foregoing, these Terms bind and benefit the parties and their permitted successors and assigns.

Force Majeure. Neither party is liable for any delay or failure to perform (other than payment obligations) caused by events beyond its reasonable control, including acts of God, outages of Connected Platforms or Underlying Providers, network failures, or governmental action.

Notices. We may provide notices to you by email, through the Services, or by posting to our website. You may send notices to legal@withbamboo.com.

No Waiver. Our failure to enforce any provision is not a waiver of our right to do so later.

Relationship of the Parties. The parties are independent contractors. These Terms do not create any partnership, joint venture, agency, or employment relationship.

Export and Sanctions. You represent that you are not located in, and will not use the Services in, a jurisdiction subject to comprehensive sanctions, and that you are not a restricted party under applicable export-control or sanctions laws. You agree to comply with all applicable export-control and sanctions laws.

Severability. If any provision of these Terms is held to be invalid, illegal, or unenforceable, the remaining provisions shall continue in full force and effect.

Survival. Provisions that by their nature should survive termination shall survive, including Sections 3 (Data and Processing), 5.2 (Intellectual Property), 5.4 (Disclaimer of Warranties), 5.5 (Limitation of Liability), 5.6 (Indemnification), and 5.8 (Dispute Resolution and Arbitration).

Entire Agreement. These Terms, together with the Data Processing Agreement, Privacy Policy, Acceptable Use Policy, and any other documents incorporated by reference, constitute the entire agreement between you and Bamboo regarding the Services and supersede all prior agreements and understandings, except for any separate written agreement described in Section 1.1.

5.12 Contact

If you have any questions about these Terms, please contact us at:

Ado, Inc. d.b.a. Bamboo
Email: legal@withbamboo.com