Terms of Service

Last updated: January 14, 2026

These Terms of Service ("Terms") constitute a legally binding agreement between you ("Customer", "you", or "your") and Ado, Inc. d.b.a. Bamboo ("Bamboo", "we", "us", or "our"), a Delaware corporation, governing your access to and use of the Bamboo platform and services.

1. Acceptance of Terms

By accessing or using Bamboo's services (the "Services"), you acknowledge that you have read, understood, and agree to be bound by these Terms. If you are using the Services on behalf of an organization, you represent and warrant that you have authority to bind that organization to these Terms.

If you do not agree to these Terms, do not access or use the Services.

2. Service Description

Bamboo is an advertising data analysis and automation platform that connects to third-party advertising and marketing systems to provide reporting, insights, and AI-assisted workflows. The Services include, but are not limited to:

  • Campaign performance monitoring and analytics
  • Cross-platform advertising data aggregation
  • AI-powered insights and recommendations
  • Automated reporting and trend analysis
  • Integration with third-party advertising platforms

3. User Responsibilities

You are responsible for:

  • Providing accurate and complete information during registration and use of the Services
  • Maintaining the confidentiality and security of your account credentials
  • All activities that occur under your account
  • Complying with all applicable laws, regulations, and third-party platform policies
  • Ensuring your advertising content complies with applicable platform policies
  • Monitoring your advertising spend and campaign performance

4. Account Registration and Access

You must create an account to use the Services. You agree to provide accurate, current, and complete information during registration and to update such information as necessary. We reserve the right to suspend or terminate accounts that violate these Terms or that we reasonably believe pose a security risk.

5. Payment and Billing

Payment terms, including pricing and billing cycles, are specified during the registration process or in a separate order form. You agree to pay all fees and charges incurred by your account in accordance with the applicable payment terms. We reserve the right to modify our pricing with thirty (30) days' prior written notice.

6. Data Ownership and Customer Data

You retain all rights, title, and interest in and to all data you provide to or through the Services, including advertising performance data, campaign metadata, marketing data, and any other business information ("Customer Data").

Except as necessary to provide the Services, Bamboo does not acquire any rights to Customer Data. We process Customer Data solely as instructed by you and in accordance with these Terms and our Data Processing Agreement.

7. Use of AI Providers and Subprocessors

To provide the Services, Bamboo uses third-party infrastructure providers, data connectors, and AI model providers ("Subprocessors"). The current list of Subprocessors is available at withbamboo.com/legal/subprocessors and is incorporated into these Terms by reference.

Bamboo may update the Subprocessor list from time to time in accordance with the Data Processing Agreement. The use of Subprocessors does not relieve Bamboo of its obligations under these Terms.

8. Data Processing Roles

To the extent Customer Data includes personal data subject to applicable data protection laws, and Bamboo processes such data on your behalf:

  • You act as the data controller
  • Bamboo acts as the data processor

The relationship and respective obligations are governed by the Data Processing Agreement, which is incorporated into these Terms by reference.

9. Incorporation of Data Processing Agreement

The Bamboo Data Processing Agreement ("DPA") forms part of these Terms and governs Bamboo's processing of Customer Data. By using the Services, you accept the DPA.

10. No Model Training on Customer Data

Bamboo does not use Customer Data to train generalized machine learning models, foundation models, or any AI systems. Customer Data is processed solely for the purpose of providing the Services to you.

11. Customer Use of AI Features

You acknowledge that portions of the Services utilize AI model providers, including but not limited to providers accessible through OpenRouter (such as Anthropic and xAI). Bamboo uses its own API credentials to interact with such providers and acts as the data processor in such interactions.

You are not required to maintain your own commercial accounts with AI providers to use the Services.

12. Data Retention and Deletion

Bamboo stores Customer Data in its databases for the purpose of providing historical analysis, reporting, and trend insights. You may request deletion of your Customer Data at any time by submitting a request through withbamboo.com/legal/data-deletion.

Upon receipt of a verified deletion request, Customer Data will be permanently deleted within thirty (30) days, except for data that must be retained for legal, regulatory, or compliance purposes.

13. Intellectual Property

The Services, including all software, features, functionality, designs, and documentation, are and shall remain the exclusive property of Bamboo and its licensors. The Services are protected by copyright, trademark, patent, trade secret, and other intellectual property laws.

These Terms do not grant you any rights to use Bamboo's trademarks, logos, or brand features without prior written consent.

14. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL BAMBOO, ITS AFFILIATES, DIRECTORS, EMPLOYEES, AGENTS, OR LICENSORS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO LOSS OF PROFITS, DATA, USE, GOODWILL, OR OTHER INTANGIBLE LOSSES, ARISING OUT OF OR RELATED TO:

  • Your access to or use of (or inability to access or use) the Services
  • Any conduct or content of any third party on the Services
  • Any content obtained from the Services
  • Unauthorized access, use, or alteration of your transmissions or content

IN NO EVENT SHALL BAMBOO'S TOTAL LIABILITY TO YOU FOR ALL CLAIMS ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICES EXCEED THE AMOUNTS PAID BY YOU TO BAMBOO DURING THE TWELVE (12) MONTHS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE CLAIM, OR ONE HUNDRED DOLLARS ($100), WHICHEVER IS GREATER.

15. Third-Party Advertising Platforms

The Services integrate with third-party advertising platforms such as Google Ads, Meta (Facebook), TikTok, LinkedIn, and others. Your use of these platforms is subject to their respective terms of service and privacy policies. Bamboo is not responsible for the actions, policies, content, or data practices of third-party platforms.

16. Termination

We may suspend or terminate your access to the Services immediately, without prior notice or liability, if:

  • You breach any provision of these Terms
  • We are required to do so by law
  • We discontinue the Services

Upon termination, your right to use the Services will immediately cease. Provisions of these Terms that by their nature should survive termination shall survive, including but not limited to ownership provisions, warranty disclaimers, indemnification, and limitations of liability.

17. Changes to Subprocessors

Changes to Subprocessors will be posted to the Subprocessor list at withbamboo.com/legal/subprocessors. We will provide at least thirty (30) days' notice before engaging a new Subprocessor. You may object to a new Subprocessor only if such change would materially increase the risk to Customer Data.

18. Disclaimer of Warranties

THE SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, OR STATUTORY. BAMBOO EXPRESSLY DISCLAIMS ALL WARRANTIES, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT.

BAMBOO DOES NOT WARRANT THAT THE SERVICES WILL BE UNINTERRUPTED, SECURE, OR ERROR-FREE, OR THAT ANY DEFECTS WILL BE CORRECTED.

19. Indemnification

You agree to indemnify, defend, and hold harmless Bamboo and its officers, directors, employees, agents, and affiliates from and against any and all claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys' fees) arising out of or related to:

  • Your use of the Services
  • Your violation of these Terms
  • Your violation of any rights of a third party
  • Your Customer Data

20. Dispute Resolution and Arbitration

PLEASE READ THIS SECTION CAREFULLY. IT AFFECTS YOUR LEGAL RIGHTS, INCLUDING YOUR RIGHT TO FILE A LAWSUIT IN COURT.

20.1 Agreement to Arbitrate

You and Bamboo agree that any dispute, claim, or controversy arising out of or relating to these Terms or the Services (collectively, "Disputes") will be resolved exclusively through final and binding arbitration, rather than in court, except that either party may bring individual claims in small claims court if the claims qualify.

20.2 Arbitration Rules and Forum

The arbitration will be administered by the American Arbitration Association ("AAA") under its Commercial Arbitration Rules. The arbitration will be conducted in Wilmington, Delaware, unless you and Bamboo agree otherwise. Judgment on the arbitration award may be entered in any court having jurisdiction.

20.3 Class Action Waiver

YOU AND BAMBOO AGREE THAT EACH MAY BRING CLAIMS AGAINST THE OTHER ONLY IN YOUR OR ITS INDIVIDUAL CAPACITY AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS OR REPRESENTATIVE PROCEEDING. Unless both you and Bamboo agree otherwise, the arbitrator may not consolidate more than one person's claims and may not otherwise preside over any form of a representative or class proceeding.

20.4 Jury Trial Waiver

YOU AND BAMBOO HEREBY WAIVE ANY CONSTITUTIONAL AND STATUTORY RIGHTS TO SUE IN COURT AND HAVE A TRIAL IN FRONT OF A JUDGE OR A JURY.

20.5 Exception for Injunctive Relief

Notwithstanding the foregoing, either party may seek injunctive or other equitable relief in any court of competent jurisdiction to protect its intellectual property rights or Confidential Information.

21. Governing Law

These Terms and any Disputes shall be governed by and construed in accordance with the laws of the State of Delaware, without regard to its conflict of law provisions.

22. Changes to Terms

We reserve the right to modify these Terms at any time. If we make material changes, we will provide at least thirty (30) days' notice prior to the changes taking effect. Your continued use of the Services after the effective date of the revised Terms constitutes your acceptance of the changes.

23. Severability

If any provision of these Terms is held to be invalid, illegal, or unenforceable, the remaining provisions shall continue in full force and effect.

24. Entire Agreement

These Terms, together with the Data Processing Agreement, Privacy Policy, and any other documents incorporated by reference, constitute the entire agreement between you and Bamboo regarding the Services and supersede all prior agreements and understandings.

25. Contact Information

If you have any questions about these Terms, please contact us at:

Ado, Inc. d.b.a. Bamboo
Email: legal@withbamboo.com